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Official Agent & Distributor
Official Agent & Distributor of Symrise Fine Fragrance in Iran.
Where global fragrance expertise meets the Iranian market. Andarz connects entrepreneurs and manufacturers in Iran with Symrise's creativity, science and global expertise in Fine Fragrance, delivered through a trusted, Dubai-based commercial platform.
Fine Fragrance · Symrise · Dubai · Iran · Trust · Long-Term Partnership
One mandate
Officially appointed by Symrise for Fine Fragrance in Iran.
Beyond distribution
We do not exist to distribute fragrance. We exist to build what fragrance makes possible: trust, brands, and long-term value.
The bridge
A bridge belongs fully to neither side, and fully serves both.
Between Symrise and the Iranian market. Between Dubai and the field, with EP Distribution.
Who we are
More than a distributor.
Andarz began as an ambition: to connect Iranian entrepreneurs with international expertise they could not otherwise access. That ambition became a formal mandate. Andarz is now the officially appointed agent and distributor of Symrise Fine Fragrance in Iran, built on years of earned trust rather than a standing start.
Andarz Trading FZE operates from the Jebel Ali Free Zone in Dubai, with an office in Tehran and field execution in Iran through EP Distribution, our local partner of long standing. We work as a representative and advisor, never simply a distributor, in every market we serve.
And what crosses this bridge is born in France, the home of fine perfumery: most of what we bring to Iran is created by French perfumers, carried from Paris and Grasse, through Dubai, to Tehran.
Dubai HQ · Tehran office · Field partner: EP Distribution
Andarz · the bridge
Leadership
Alireza Haghdoust
Founder & Managing DirectorWith a dual French-Iranian background and thirty years of international commercial experience, Alireza introduced European retail brands to the Iranian market before founding Andarz to focus on fragrance and flavor distribution.
TRIUM Executive MBA
NYU Stern
HEC Paris
LSE
30 years international
Officially appointed by
SYMRISE
One mandate. Fine Fragrance. Iran.
Andarz Trading FZE is the officially appointed agent and distributor of Symrise Fine Fragrance in Iran. Through this mandate, Iranian manufacturers and brand owners gain access to Symrise's creativity, scientific expertise and global experience.
1795
Roots since
12,000+
Employees
6,000+
Customers
150+
Countries
“We turn scent into statements.”
The Iconoclast Spirit · Heritage & figures: Symrise AG, 2026
Recognised across the 2025 fragrance industry awards, from the Fragrance Foundation to Duftstars
The Symrise palette
De Laire
From combination to symphony: coveted perfume bases, including the legacy Prunol and Mousse de Saxe.
15+exquisite bases
Holzminden Lab
From fantasy to reality: pioneering molecules since the discovery of vanillin, with low-carbon impact.
30+captive molecules
FlavorScent
From taste to scent: perfumers and flavorists united, redefining edible-inspired perfumery.
40+exclusive aroma bases
Creative hubs: Paris · Shanghai · New York · Jardin Arabia, Dubai
Fine Fragrance Compounds
For manufacturers who refuse to compromise on olfactive quality. Sourced exclusively from Symrise, bringing international creative and technical standards to Iranian perfume manufacturers.
- Creative fragrance solutions
- Full technical support
- Compliance documentation
Iran · via EP Distribution
Consumer Fragrance Bases
For personal care and household brands seeking dependable, quality-consistent bases. Sourced from other established international fragrance houses, managed as a clearly distinct offering.
- Home Care · Personal Care · Air Care
- Batch-to-batch consistency
- Structured supply
Distinct from the Symrise mandate
Aromatic Raw Materials
For manufacturers building their own formulations in-house. A curated selection of aromatic raw materials, supplied with full technical and compliance documentation.
- In-house formulation support
- Guaranteed traceability
- Reliable supply chain
Iran · B2B
Flavor
Distribution of Symrise Flavor solutions for the Iranian market, with commercial and business development support for food & beverage customers.
- Food & beverage industry
- Customer development
- Business support
Iran
Fine fragrance, up close
From brief to bottle.
We support our partners along the full journey: olfactive direction, Symrise creation, evaluation, and technical coordination, all the way to the finished product.
What we do
Three pillars. One practice.
Andarz combines an internationally recognised principal, Symrise, with ground-level knowledge of the Iranian market and a local execution partner with decades of history. That combination is not easily replicated.
Fine Fragrance Distribution
As Symrise's official agent and distributor for Fine Fragrance in Iran, we bring compounds, technical support and creative expertise to Iranian manufacturers and brand owners, with full compliance documentation and reliable supply.
Market Advisory
For international principals considering the Iranian market, Andarz provides grounded, first-hand market intelligence, from regulatory context to buyer behaviour, built on direct field experience rather than desk research alone.
B2B Partnerships
For Iranian manufacturers and brand owners, Andarz structures reliable, compliant supply relationships with the technical and commercial support needed to compete on quality.
Across every engagement
Technical support & formulation guidance
IFRA-aligned compliance & safety documentation
Logistics coordination via our Dubai platform
Market intelligence & account development
The craft
Composed in three movements.
Every fine fragrance unfolds over time: an architecture of top, heart, and base notes.
Top notes
0–15 minThe first impression: bright, volatile, fleeting.
Bergamot · Lemon · Pink pepper · Neroli
Heart notes
15 min – 3 hrsThe character: the soul of the composition.
Rose · Jasmine · Iris · Saffron
Base notes
Hours, even daysThe memory: warm, deep, lasting on the skin.
Sandalwood · Amber · Vanilla · Musk
How we work
Four movements. One composition.
A considered process where artistry meets science, crafted to bring your vision to life.
01
The brief
We translate your vision and your market into a clear olfactive direction.
02
Creation
Symrise perfumers compose from a vast palette of naturals and captive molecules.
03
Evaluation
Refinement, testing, and stability, until every note sits exactly right.
04
Delivery
IFRA-aligned documentation, Dubai logistics, and field execution with EP Distribution, all the way to market.
The Iran market
One market. Distinctly its own.
Iran remains one of the most distinctive fragrance markets in the region: strong domestic demand, a sophisticated consumer base, and structural factors that favour compound-based, locally finished fragrance production over imported finished perfumes.
Who we serve
What is changing
Established manufacturers
Industrial groups
Producers with scale, seeking international-grade compounds and dependable supply.
Independent perfumers
Niche brand owners
Creators building original signatures who need access to a world-class palette.
Emerging entrepreneurs
New brand launches
New ventures translating ambition into lasting brands, with guidance from the first brief.
Original creation
Over imitation
A growing appetite for original, locally created fragrance rather than imitation alone.
Consumer sophistication
Rising expectations
Iranian consumers grow more discerning each year, and quality follows their lead.
International partnership
Technical & creative
Rising interest in international technical and creative partnership across the industry.
Why now
Iranian manufacturers are increasingly seeking partners who can offer both international-grade expertise and dependable, long-term supply. That combination is what Andarz was built to provide.
Compliant Dubai structure
IFRA-aligned
Long-term supply
Rooted in Iran, on a platform built to serve the wider region.
The platform
Dubai, by design.
Andarz operates a compliant, Dubai-based commercial platform in the Jebel Ali Free Zone, coordinating between international principals and the Iranian market. Orders, technical support and compliance documentation are managed through this one structure, for consistency and reliability at every step.
I
A platform built for continuity
A stable, compliant structure for engaging with the Iranian market, whatever the wider climate.
II
Field execution in Iran
Carried out through EP Distribution and our Tehran office, with decades of market history behind them.
III
IFRA-aligned compliance
Products supplied to IFRA-aligned safety and documentation standards, within all applicable regulatory frameworks.
The Andarz Way
We represent something larger than ourselves. We seek understanding before we judge. Trust is our only real currency. We choose character over convenience. We think and build in generations.
The portfolio, up close
A curated portfolio. One standard.
Every product is selected against a single criterion: does it meet the standard Iran's most ambitious fragrance manufacturers need to compete, at home and abroad.
Rose · Bergamot
Rose absolute
Oud · Amber
Oud & amber
Fresh linen
Home care
Citrus · Musk
Air care
Bergamot · Lemon
Citrus
Vanilla · Caramel
Gourmand
Why Andarz
Four convictions. Held daily.
We believe that judgement without understanding is noise, and representation without trust is fragile.
Trust First
Every lasting partnership starts with trust, not with a transaction. It is why Symrise entrusted us with its Fine Fragrance mandate in Iran, and why we extend the same standard to every brand we work with.
Understanding Before Advice
We take the time to understand your ambition before we recommend a path forward. Advice without understanding is just noise.
Long-Term Thinking
We build for the next decade, not the next deal. Our measure of success is the strength of the relationships we leave behind.
A Bridge, Not a Barrier
We connect Symrise's global expertise with the realities of the Iranian market, serving both sides with equal commitment, never favouring one over the other.
Get in touch
Start the conversation.
Speak to our team about Fine Fragrance distribution, market entry, or partnership opportunities in Iran.
Alireza Haghdoust
Founder & Managing Director
- Emailinfo@andarztrading.com
- Mobile+971 50 684 0580
- Office+971 4 324 99 17
- AddressG4220, Dubai Traders YIWO Market, Jebel Ali, Dubai, UAE
DubaiHeadquarters
TehranOffice · EP Distribution
Is Andarz the exclusive distributor of Symrise in Iran?
Yes, for Fine Fragrance. Consumer Fragrance is handled through other international houses.
How does Andarz operate in Iran?
Through EP Distribution, our local field execution partner, alongside our Tehran office.
Can I request samples or technical documentation?
Yes, contact our team directly via the form or the direct lines on this page.
Message received.
Thank you. Our team will come back to you shortly.